Notes from building Vibes.

Why we made it, what we ship, and what we're learning along the way. Written in plain English, mostly by Scott. Updated when something is worth saying.

Why we built Vibes.

The shortest answer is that I missed sending songs to people. The longer answer is about what social media did to music and why I think a smaller, slower channel is worth building.

More posts coming. Drop your email at vibes.app and we'll send a note when we publish.

Why we built Vibes.

The shortest answer is that I missed sending songs to people.

For about a decade, sharing a song with a friend meant sending a Spotify link in iMessage. That worked, but it never felt great. The link unfurls into a small grey card. The friend listens once, never replies, the conversation moves on. The song becomes another piece of stuff in a chat thread that nobody scrolls back through. There's no equivalent of "hey I sent you a postcard" — the moment is flat.

Meanwhile, every social network I used was getting worse for music. Spotify Wrapped became the once-a-year ritual where you find out what you played alone, in private, with no friends in the loop. Last.fm scrobbles to a public feed nobody reads. Apple Music's "shared with you" is a drawer you forget about. None of them solved the actual thing: sending one song to one specific person, with a small note, and having that arrive as a moment, not a link.

I want this app to be small, deliberate, and a little bit precious. Like a postcard, not a tweet.

So I started building. The rules were: no public profiles, no follower counts, no algorithm. The only feed is the one your friends made for you. Every Sunday you get a short recap — your top color palette, the friend you sent the most songs to, the lyric that hit the hardest. That's it. No leaderboard. No "year in review" performance.

The premise is that most music doesn't need to be a public broadcast. The song you'd send your sister isn't the same song you'd send your gym friend, and neither of those are content. They're just songs. A small, intimate channel between you and the people who actually know you is what I want to use.

So that's what we're building. Drop your email if you want to be there when it ships.

— Scott